{"id":6649,"date":"2022-08-24T08:55:55","date_gmt":"2022-08-24T07:55:55","guid":{"rendered":"https:\/\/www.aloer.fr\/glossary\/consulting-definition\/"},"modified":"2023-10-20T12:36:38","modified_gmt":"2023-10-20T10:36:38","slug":"consulting-definition","status":"publish","type":"glossary","link":"https:\/\/www.aloer.fr\/en\/glossary\/consulting-definition\/","title":{"rendered":"Consulting \u2013 d\u00e9finition"},"content":{"rendered":"<h2 style=\"text-align: left;\">What exactly is Consulting?<\/h2>\n<p style=\"text-align: justify;\">The term &ldquo;<strong>con&shy;sult&shy;ing<\/strong>&rdquo; is derived from the Eng&shy;lish lan&shy;guage and means &ldquo;<strong>con&shy;sul&shy;ta&shy;tion<\/strong>&rdquo; or &ldquo;<strong>advice<\/strong>&rdquo;.<\/p>\n<img decoding=\"async\" class=\"wp-image-6447 alignleft\" src=\"https:\/\/www.aloer.fr\/wp-content\/uploads\/2020\/10\/consulting-hello-i-m-nik.jpg\" alt=\"Consulting - definition\" width=\"321\" height=\"479\"\/>\n<p style=\"text-align: justify;\">Although Que&shy;be&shy;cers pre&shy;fer the term &ldquo;con&shy;sul&shy;tan&shy;cy&rdquo;, the expres&shy;sion &ldquo;<strong>busi&shy;ness con&shy;sult&shy;ing&rdquo; <\/strong><strong> cor&shy;re&shy;sponds more pre&shy;cise&shy;ly to the real&shy;i&shy;ty of<\/strong> this activ&shy;i&shy;ty <strong>car&shy;ried out by con&shy;sul&shy;tants or advi&shy;sors<\/strong><strong>.<\/strong><\/p>\n\n<h2 style=\"text-align: left;\">A provision of intellectual services<\/h2>\n<p style=\"text-align: justify;\">It sup&shy;ports the activ&shy;i&shy;ty of an orga&shy;ni&shy;za&shy;tion. The advice is then pro&shy;vid&shy;ed by an exter&shy;nal expert. All modal&shy;i&shy;ties are pos&shy;si&shy;ble with the consulting&nbsp;:<\/p>\n\n<ul style=\"text-align: justify; list-style-type: square;\">\n<p> \t<\/p><li>punc&shy;tu&shy;al or durable mission,<\/li>\n<p> \t<\/p><li>of pure advice or includ&shy;ing sup&shy;port that can go as far as del&shy;e&shy;gat&shy;ed imple&shy;men&shy;ta&shy;tion, led by an indi&shy;vid&shy;ual or a team,&nbsp;etc.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">There are as many con&shy;sult&shy;ing mis&shy;sions as there are con&shy;fig&shy;u&shy;ra&shy;tions of the orga&shy;ni&shy;za&shy;tions that it can accompany.<\/p>\n\n<h2 style=\"text-align: justify;\">Consulting or advice, what added&nbsp;value?<\/h2>\n<p style=\"text-align: justify;\"><strong>The added val&shy;ue brought by the con&shy;sult&shy;ing is the analy&shy;sis and the rec&shy;om&shy;men&shy;da&shy;tion<\/strong>. For a bet&shy;ter impact, assis&shy;tance and sup&shy;port in the imple&shy;men&shy;ta&shy;tion of rec&shy;om&shy;men&shy;da&shy;tions can be part of the con&shy;sult&shy;ing mission.<\/p>\n\n<h3 style=\"text-align: justify;\">Levels of intervention in consulting<\/h3>\n<p style=\"text-align: justify;\">There are <strong>4 lev&shy;els of con&shy;sult&shy;ing inter&shy;ven&shy;tion<\/strong>, from the most punc&shy;tu&shy;al to the most durable:<\/p>\n\n<ul style=\"list-style-type: square;\">\n<p> \t<\/p><li><strong>Con&shy;sult&shy;ing: <\/strong> the mis&shy;sion will be lim&shy;it&shy;ed to the analy&shy;sis of the prob&shy;lem (needs\/resources\/constraints) and to the pro&shy;duc&shy;tion of rec&shy;om&shy;men&shy;da&shy;tions in the form of deliv&shy;er&shy;ables. This is the heart of consulting.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">How&shy;ev&shy;er, the service\/consulting mis&shy;sion may take dif&shy;fer&shy;ent direc&shy;tions depend&shy;ing on the request of the companies:<\/p>\n\n<ul style=\"text-align: justify;\">\n<p> \t<\/p><li style=\"list-style-type: none;\">\n<\/li><ul>\n<p> \t<\/p><li>To enlight&shy;en the man&shy;ag&shy;er and his teams to help them in their deci&shy;sion making<\/li>\n<p> \t<\/p><li>Sup&shy;port and jus&shy;ti&shy;fy a deci&shy;sion through its analy&shy;sis, espe&shy;cial&shy;ly by help&shy;ing to pre&shy;pare its implementation.<\/li>\n<\/ul>\n\n<\/ul>\n<ul style=\"list-style-type: square;\">\n<p> \t<\/p><li><strong>Sup&shy;port: <\/strong> in addi&shy;tion to con&shy;sult&shy;ing, the sup&shy;port mis&shy;sion includes mon&shy;i&shy;tor&shy;ing the imple&shy;men&shy;ta&shy;tion of rec&shy;om&shy;men&shy;da&shy;tions. There will then be an inter&shy;ven&shy;tion with the teams con&shy;cerned and the assump&shy;tion of respon&shy;si&shy;bil&shy;i&shy;ty for cer&shy;tain spe&shy;cif&shy;ic tasks (data pro&shy;cess&shy;ing, draft&shy;ing of ref&shy;er&shy;ence doc&shy;u&shy;ments, design). This phase is desir&shy;able to secure the project.<\/li>\n<\/ul>\n<ul style=\"list-style-type: square;\">\n<p> \t<\/p><li><strong>Train&shy;ing<\/strong>: this is a mat&shy;ter of sup&shy;port&shy;ing the teams. The mis&shy;sion con&shy;sists in help&shy;ing them to increase their skills on a giv&shy;en issue or expertise.<\/li>\n<\/ul>\n<ul style=\"list-style-type: square;\">\n<p> \t<\/p><li><strong>Pro&shy;vi&shy;sion of ser&shy;vices<\/strong>: the mis&shy;sion con&shy;sists in tak&shy;ing charge of the activ&shy;i&shy;ty con&shy;cerned. This is sim&shy;i&shy;lar to spe&shy;cial&shy;ized tem&shy;po&shy;rary work. This &ldquo;inter&shy;im&rdquo; is most often aimed at man&shy;age&shy;ment or super&shy;vi&shy;so&shy;ry posi&shy;tions. It is then a ques&shy;tion of inter&shy;im management.<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\">Consulting assignments by field of expertise<\/h3>\n<p style=\"text-align: justify;\">There are as many areas of con&shy;sult&shy;ing as there are areas of exper&shy;tise in an orga&shy;ni&shy;za&shy;tion. The list is there&shy;fore poten&shy;tial&shy;ly endless.<\/p>\n\n<h4 style=\"text-align: justify;\"><strong>General specialties:<\/strong><\/h4>\n<ul style=\"text-align: justify; list-style-type: square;\">\n<p> \t<\/p><li><strong>Gen&shy;er&shy;al strat&shy;e&shy;gy<\/strong>: it is the advice to the gen&shy;er&shy;al man&shy;age&shy;ment of a company<\/li>\n<p> \t<\/p><li><strong>Orga&shy;ni&shy;za&shy;tion<\/strong>: Orga&shy;ni&shy;za&shy;tion con&shy;sult&shy;ing deals with process reengi&shy;neer&shy;ing (BPR) which aims at rethink&shy;ing the com&shy;pa&shy;ny&rsquo;s busi&shy;ness process&shy;es and mak&shy;ing them more effi&shy;cient. He also pro&shy;vides sup&shy;port for change man&shy;age&shy;ment and dig&shy;i&shy;tal trans&shy;for&shy;ma&shy;tion (agile organization).<\/li>\n<p> \t<\/p><li><strong>Cre&shy;ation or takeover of a com&shy;pa&shy;ny<\/strong>: from the accom&shy;pa&shy;ni&shy;ment of the founder of a small com&shy;pa&shy;ny to the prob&shy;lems of merg&shy;er and acquisition.<\/li>\n<p> \t<\/p><li>\n<\/li><p> \t<\/p><li><strong>Audit<\/strong>: this is con&shy;sult&shy;ing in finance, account&shy;ing and man&shy;age&shy;ment con&shy;trol. It there&shy;fore includes pub&shy;lic account&shy;ing and audit&shy;ing mis&shy;sions. This is the most impor&shy;tant and most wide&shy;spread aspect of consulting.<\/li>\n<p> \t<\/p><li><strong>Infor&shy;ma&shy;tion sys&shy;tems: <\/strong> anoth&shy;er impor&shy;tant aspect of con&shy;sult&shy;ing, IT deals with com&shy;put&shy;er sys&shy;tems (servers, hard&shy;ware, soft&shy;ware), indus&shy;tri&shy;al man&shy;age&shy;ment software&nbsp;<a href=\"https:\/\/www.aloer.fr\/glossary\/erp\/\">\n<\/a><\/li><p>  <strong>ERP &mdash; Enter&shy;prise Resource Planning&nbsp;<\/strong>\n(indus&shy;tri&shy;al man&shy;age&shy;ment soft&shy;ware pack&shy;ages) and knowl&shy;edge man&shy;age&shy;ment. IT con&shy;sult&shy;ing some&shy;times goes as far as out&shy;sourc&shy;ing the func&shy;tion, outsourcing.\n<\/p><\/ul>\n<h4>Marketing consulting:<\/h4>\n<ul style=\"text-align: justify; list-style-type: square;\">\n<p> \t<\/p><li><strong>Mar&shy;ket&shy;ing: <\/strong> this branch of con&shy;sult&shy;ing is divid&shy;ed into 2&nbsp;parts:&nbsp;<\/li><ul style=\"list-style-type: circle;\">\n<p> \t<\/p><li>first of all, cus&shy;tomer rela&shy;tions, with the imple&shy;men&shy;ta&shy;tion of CRM tools and data pro&shy;cess&shy;ing (big&nbsp;data)<\/li>\n<p> \t<\/p><li>then dig&shy;i&shy;tal around web exper&shy;tise (tech&shy;nolo&shy;gies, UX or <em>user expe&shy;ri&shy;ence<\/em>, SEO, web&shy;site, social networks&hellip;)<\/li>\n<\/ul>\n\n<p> \t<\/p><li><strong>Com&shy;mu&shy;ni&shy;ca&shy;tion<\/strong>: com&shy;mu&shy;ni&shy;ca&shy;tion con&shy;sult&shy;ing cov&shy;ers 3 spe&shy;cif&shy;ic aspects:&nbsp;<\/li><ul>\n<p> \t<\/p><li style=\"list-style-type: none;\">\n<\/li><ul>\n<p> \t<\/p><li style=\"list-style-type: none;\">\n<\/li><ul style=\"list-style-type: circle;\">\n<p> \t<\/p><li>the brand&shy;ing strat&shy;e&shy;gy, dri&shy;ven by the com&shy;pa&shy;ny&rsquo;s gen&shy;er&shy;al strategy<\/li>\n<p> \t<\/p><li>adver&shy;tis&shy;ing: from cre&shy;ation to opti&shy;miza&shy;tion of its dis&shy;tri&shy;b&shy;u&shy;tion (media plan)<\/li>\n<p> \t<\/p><li>pub&shy;lic rela&shy;tions or publicity<\/li>\n<\/ul>\n\n<\/ul>\n\n<\/ul>\n\n<\/ul>\n<ul>\n<p> \t<\/p><li><strong>Mar&shy;ket research, eco&shy;nom&shy;ic intel&shy;li&shy;gence<\/strong>: this type of con&shy;sult&shy;ing feeds strat&shy;e&shy;gy con&shy;sult&shy;ing as well as mar&shy;ket&shy;ing con&shy;sult&shy;ing. This is the essen&shy;tial under&shy;ly&shy;ing part of the business.<\/li>\n<\/ul>\n<h4>Supply Chain and Commerce consulting&nbsp;:<\/h4>\n<ul style=\"text-align: justify; list-style-type: square;\">\n<p> \t<\/p><li><strong>Pro&shy;duc&shy;tion man&shy;age&shy;ment<\/strong>: it is a ques&shy;tion of con&shy;sult&shy;ing in <a href=\"https:\/\/www.aloer.fr\/glossary\/gestion-de-production-definition\/\"><strong>pro&shy;duc&shy;tion process<\/strong><\/a>and orga&shy;ni&shy;za&shy;tion, qual&shy;i&shy;ty, safe&shy;ty and hygiene. Thus, this com&shy;po&shy;nent aims at indus&shy;tri&shy;al per&shy;for&shy;mance but also com&shy;pli&shy;ance with legal obligations.<\/li>\n<p> \t<\/p><li><strong>Sup&shy;ply chain<\/strong>: this con&shy;sult&shy;ing exper&shy;tise inte&shy;grates and plans the com&shy;pa&shy;ny&rsquo;s activ&shy;i&shy;ty (pur&shy;chas&shy;ing, pro&shy;duc&shy;tion and dis&shy;tri&shy;b&shy;u&shy;tion), syn&shy;chro&shy;niz&shy;ing the var&shy;i&shy;ous process&shy;es in order to meet cus&shy;tomer demand.<\/li>\n<p> \t<\/p><li><strong>Sales<\/strong>: this con&shy;cerns the orga&shy;ni&shy;za&shy;tion and remu&shy;ner&shy;a&shy;tion of the sales force, their per&shy;for&shy;mance and their training.<\/li>\n<p> \t<\/p><li><strong>Export<\/strong>: export con&shy;sult&shy;ing is main&shy;ly oper&shy;a&shy;tional sup&shy;port, which can go as far as the pro&shy;vi&shy;sion of com&shy;mer&shy;cial relays.<\/li>\n<\/ul>\n<h4>Human Ressources specialty:<\/h4>\n<ul style=\"text-align: justify; list-style-type: square;\">\n<p> \t<\/p><li><strong>Human Resources<\/strong>: deals with per&shy;son&shy;nel man&shy;age&shy;ment issues (com&shy;pen&shy;sa&shy;tion, work&shy;ing hours, HRIS) and labor relations.<\/li>\n<p> \t<\/p><li><strong>Recruit&shy;ment<\/strong>: this is main&shy;ly an out&shy;sourc&shy;ing of the first steps before hir&shy;ing (writ&shy;ing and pub&shy;lish&shy;ing the ad, receiv&shy;ing appli&shy;ca&shy;tions, first sort&shy;ing, but also direct approach of poten&shy;tial can&shy;di&shy;dates). For high-lev&shy;el posi&shy;tions, we talk about &ldquo;head&shy;hunt&shy;ing&rdquo;. It can also involve sup&shy;port&shy;ing a per&shy;son&shy;&rsquo;s mobil&shy;i&shy;ty: this is called &ldquo;out&shy;place&shy;ment&rdquo;.<\/li>\n<p> \t<\/p><li><strong>Risk man&shy;age&shy;ment<\/strong>: this ranges from risk audits (finan&shy;cial, legal, social, indus&shy;tri&shy;al,&nbsp;IT,&nbsp;<strong>\n<\/strong><\/li><p>  <a href=\"https:\/\/www.cnil.fr\/fr\/comprendre-le-rgpd\" target=\"_blank\" rel=\"noopener noreferrer\">RGPD<\/a>\n) to the devel&shy;op&shy;ment of the com&shy;pa&shy;ny&rsquo;s social respon&shy;si&shy;bil&shy;i&shy;ty, includ&shy;ing com&shy;pli&shy;ance with the legal oblig&shy;a&shy;tions spe&shy;cif&shy;ic to each business.\n<\/p><\/ul>\n<p>&nbsp;\n<\/p><div style=\"text-align: justify;\"><strong>ALOER Con&shy;sul&shy;tants<\/strong> is a <strong>con&shy;sult&shy;ing<\/strong> firm expert in <a href=\"https:\/\/www.aloer.fr\/glossary\/erp\/\"><strong>ERP<\/strong> <\/a>and <a href=\"https:\/\/www.aloer.fr\/glossary\/supply-chain\/\">\n<p>  <strong>Glob&shy;al Sup&shy;ply&nbsp;Chain<\/strong>\n<\/p><\/a><\/div>\n<div><\/div>\n<div><\/div>\n<p style=\"text-align: center;\"><strong><a href=\"https:\/\/www.aloer.fr\/contact-us-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">CONTACT US<\/a> and tell us about your PROJECT.<\/strong><\/p>\n<p>&nbsp;\n\n<\/p><p>&nbsp;\n<\/p><p style=\"text-align: justify;\"><\/p>","protected":false},"excerpt":{"rendered":"<p>What exact&shy;ly is Con&shy;sult&shy;ing? The term &ldquo;con&shy;sult&shy;ing&rdquo; is derived from the Eng&shy;lish lan&shy;guage and means &ldquo;con&shy;sul&shy;ta&shy;tion&rdquo; or &ldquo;advice&rdquo;. Although Que&shy;be&shy;cers pre&shy;fer the term &ldquo;con&shy;sul&shy;tan&shy;cy&rdquo;, the expres&shy;sion &ldquo;busi&shy;ness con&shy;sult&shy;ing&rdquo; cor&shy;re&shy;sponds more pre&shy;cise&shy;ly to the real&shy;i&shy;ty of this activ&shy;i&shy;ty car&shy;ried out by con&shy;sul&shy;tants or advi&shy;sors. A pro&shy;vi&shy;sion of intel&shy;lec&shy;tu&shy;al ser&shy;vices It sup&shy;ports the activ&shy;i&shy;ty of an organization.&nbsp;[&hellip;]<\/p>","protected":false},"author":3,"featured_media":0,"menu_order":0,"template":"","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"class_list":["post-6649","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Consulting \u2013 d\u00e9finition<\/title>\n<meta name=\"description\" content=\"Consulting definition: provision of intellectual services of external expertise in support of the activity of an organization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.aloer.fr\/glossary\/conseil-ou-consulting-definition\/\" \/>\n<meta property=\"og:locale\" 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